Achieve Pain-Free Living with Expert Chiropractic Care
Struggling with long-term pain, posture issues, or mobility challenges that won’t resolve with other treatments? At Upright Posture, your trusted chiropractor serving Sutton Coldfield and Birmingham, we help you look, feel, and move well again—without relying on painkillers.
- Back Pain
- Sciatica
- Posture
- Mobility
- Wellness
“I specialise in difficult cases, sciatica and helping babies and children. I am a worldwide recognised posture expert and can help you regain physical ability you haven’t had for years”
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Chiropractor Sutton Coldfield Specialising in Difficult and Long-Term Body Problems
At Upright Posture, we specialise in helping people overcome chronic pain, postural imbalances, and mobility challenges—where other treatments haven’t worked. As leading chiropractors in Sutton Coldfield and Birmingham, we use Advanced BioStructural Correction™ to target the root cause of your issues, ensuring long-lasting relief for difficult and long-term body problems.
With over 10 years of expertise in structural chiropractic care, our mission is to help you move better, feel stronger, and live active — no matter your age or background.
Why choose us?
- Trusted Chiropractor Sutton Coldfield & Birmingham.
- 100+ 5 star Google reviews.
- 99% success rate for back pain and sciatica relief, posture & mobility improvement.
- Specialists in complex and long-term problems where nothing else has helped. Our goal is your long term health, wellness, longevity and function.
Meet the Experts Dedicated to Lasting Relief & Posture Transformation
At Upright Posture, our team is passionate about helping you move better and feel stronger. We specialise in Advanced BioStructural Correction™ (ABC™) and leading chiropractic techniques that address the root cause—not just the symptoms—of pain and posture problems.
From your first visit, you’ll experience expert care, support, and genuine commitment to your health and wellbeing.
Dr. Lucky Gidda DC
🔹 Co-founder & Lead Chiropractor
🔹 One of Europe’s top Advanced BioStructural Correction Practitioners
🔹 Expert in posture correction, pain relief, and long-term spinal health
Shreena Pattani
🔹 Co-Founder & Patient Care Specialist
🔹 Background in optometry and healthcare management
🔹 Committed to creating a welcoming and stress-free clinic experience
The ultimate chiropractic solution for lasting pain-relief and simultaneous posture correction.
At Upright Posture, our Sutton Coldfield chiropractor specialises in an amazing chiropractic technique called Advanced BioStructural Correction which is effective for many difficult and long-term body problems.
We focus on correcting your alignment, which helps relieve biomechanical pain throughout your body, and restores global mobility and function by addressing the root cause—not just the symptoms.
We believe this method to be one of the greatest health discoveries ever.
Are You Tired of Just Managing Symptoms and Ready to Target the Root Cause?
At Upright Posture in Sutton Coldfield, we understand how frustrating it is when only your symptoms are being treated—leaving the underlying problem unresolved. Having worked with a wide range of therapists, including chiropractors, physiotherapists, osteopaths, GPs, and consultants, we saw first-hand how real progress is limited when the root cause isn’t addressed.
Spinal misalignment affects nearly every aspect of your health. After many years of research and hands-on experience, we discovered what we believe is the most complete alignment correction system—Advanced BioStructural Correction™ (ABC™). This specialist chiropractic approach directly targets the true source of pain and dysfunction, delivering results that last.
By correcting the alignment of your body and helping you become more upright, we consistently help our Sutton Coldfield patients overcome long-term health problems—where other treatments fall short. We’re completely against patching up issues temporarily, only to let them return or worsen over time.
5 star reviews
Our Mission
To help you get to the bottom of your problems once and for all, and support you in living your best life.
Real, Lasting Solutions
High-strength pain medication isn’t your only option. We consistently help 99% of our patients resolve health problems that other chiropractic approaches could not.
Proven Results
We’ve helped over a thousand people eliminate years and even decades of pain and disability when no one else could help.
Caring Professionals
Our friendly Sutton Coldfield chiropractors are dedicated to delivering outstanding care and professionalism—every step of the way.
Ready to take control of your health and move beyond symptom management? Contact us today to discover the Upright Posture difference.
Tackling the Underlying Issue—Not Just Relieving Symptoms
Pain-Relief Service
We help with:
- Back, neck, and shoulder pain
- Knee pain
- Headaches and migraines
- Sciatica, herniated discs, pinched nerves
- Whiplash
- Arthritic pain
Posture Correction
We help with:
- Scoliosis
- Buffalo hump / Dowager’s hump
- Slouching and poor posture
- Anterior pelvic tilt
- Rounded shoulders
- General body alignment and posture improvement
Pregnancy & Paediatric Chiropractic
We help with:
- Pregnancy back pain
- Spinal health for babies, children, and teens
- Improving mobility for children
- Teenage posture improvement
- Supporting family spinal health
Sports Chiropractic
We help with:
- Sports injuries
- Enhancing performance for athletes
- Biomechanics and gait assessment
- Strength and mobility improvements
- Sport-specific functional optimization
Step Into a Journey of Posture Transformation & Symptom Relief
At Upright Posture, we believe that true healing means more than just temporary relief—it means lasting change you can see and feel. Misalignments of the spine can cause a range of health problems, but our specialist chiropractic care is designed to address the root cause, restore healthy posture, and help you move pain-free.
Every journey is unique, but our Sutton Coldfield clinic consistently delivers visible results—often from your very first visit. Our expert team is here to guide and support you every step of the way, so you can reclaim comfort, confidence, and wellbeing.
Typical Client Progress With Major Posture Improvement and Symptom Relief
Note: “The time scale for full recovery varies for each person depending on your individual injury history and present condition. However, we often see immediate changes from the first visit.”
Our Patients’ Journeys to Lasting Relief
At Upright Posture, we believe in delivering lasting relief, better posture, and true life improvements. With over 1,000 success stories, our Advanced BioStructural Correction™ (ABC™) treatments have helped people overcome pain, regain mobility, and experience life-changing results.
But don’t just take our word for it—see what our patients have to say!
How to become a patient at Upright Posture
Free Consultation
/ Session
- No charge and no obligation talk with one of our pain-relief specialists
- We will call you at a pre-booked time for your 15 minutes initial consultation
- Immediately learn the cause of your pain in simple language
- Have all your questions answered about how we can help and what's involved
- We only take on your case if we are confident that we will be able to help you
- Book your ABC Assessment and receive all the information you need to be ready for your in-office visit
Physical Assessment
£99
/ Session
- Detailed pre-assessment health questionnaire
- 60-minute appointment
- Thorough pain, alignment, posture and function testing
- Your first treatment with Advanced BioStructural Correction
- 97% will notice an immediate reduction in symptoms, better breathing, circulation, and posture.
- Personalised recovery plan explained
- Before and after posture photos
Single ABC™ Treatment
£60
/ Session
- Full body Advanced BioStructural Correction treatment
- One-to-one ergonomic and supportive training included
- Posture support training included (footwear, sitting, beds, pillows, work, exercise and hobbies)
- ABC Endonasal Cranial Correction included (when needed)
- Regular reassessments to measure progress
- Membership packages are available once the relief phase is complete.
Recognised Expertise You Can Trust
At Upright Posture, your care is in the hands of fully qualified, highly experienced professionals. Dr. Lucky Gidda, our Birmingham chiropractor, is registered with top industry bodies and dedicated to delivering safe, effective chiropractic care for every patient.
Dr. Lucky Gidda is a fully qualified Doctor of Chiropractic, registered with the General Chiropractic Council (GCC), the British Chiropractic Association (BCA), Advanced BioStructural Correction Europe (ABC-Europe), and a member of the Royal College of Chiropractors (RCC).
He specialises in body alignment, biomechanics, and ergonomic education—offering expert care you can trust in Birmingham and Sutton Coldfield.
Ready for Lasting Relief and Real Results?
At Upright Posture, we’re dedicated to addressing the root cause of your discomfort—not just the symptoms. As a leading chiropractor in Birmingham and Sutton Coldfield, our team specialises in complex or difficult cases, helping babies and children, and posture correction using Advanced BioStructural Correction™ (ABC™).